LEGAL
Privacy Policy
Last updated: 1 May 2026
Who we are
Future Plumbers Ltd is a company registered in England and Wales. Our registered address and contact details are available on request. When this policy says “we”, “us”, or “our”, it means Future Plumbers Ltd. We are the data controller for personal data collected through this website.
Questions about this policy: hello@futureplumbers.com
What data we collect
We collect personal data in the following ways:
- Newsletter sign-upYour email address, collected when you submit the footer form.
- Contact / bookingYour name, email address, and any message you send via the contact form or Cal.com booking.
- PurchaseYour name, email address, and order details are processed by Lemon Squeezy (our payment processor) when you buy a course or guide. We receive a copy of this data via webhook.
- AnalyticsAnonymised page-view and interaction data collected by PostHog. No personal identifiers are stored in analytics.
- Server logsStandard web server logs — IP address, browser type, pages visited — retained for up to 30 days for security purposes.
How we use your data
- —To send the free guide you requested (newsletter sign-up)
- —To fulfil your purchase and send your order confirmation
- —To respond to enquiries and schedule calls
- —To add you to our mailing list (Loops) where you have consented
- —To improve the website via anonymised analytics
- —To comply with legal obligations
Legal basis for processing
- —Consent — for marketing emails (you can withdraw consent at any time by clicking unsubscribe)
- —Contract — to fulfil orders you have placed
- —Legitimate interests — for analytics and server security logs
- —Legal obligation — where required by law
Third-party services
We share data with the following third-party processors:
- Lemon SqueezyPayment processing and digital product delivery
- ResendTransactional email delivery
- LoopsMarketing email list management
- Cal.comBooking and calendar scheduling
- PostHogAnonymised product analytics
- VercelWebsite hosting and edge network
Each of these providers has their own privacy policy. We only share the data necessary for the service to function.
Data retention
We retain your personal data only as long as necessary for the purpose it was collected. Email subscribers are removed within 30 days of unsubscribing. Order data is retained for 7 years to comply with UK financial record-keeping requirements.
Your rights
Under UK GDPR you have the right to:
- —Access the personal data we hold about you
- —Correct inaccurate data
- —Request deletion of your data (the right to be forgotten)
- —Object to processing based on legitimate interests
- —Withdraw consent at any time (without affecting prior processing)
- —Data portability
- —Lodge a complaint with the ICO (ico.org.uk)
To exercise any of these rights, email hello@futureplumbers.com. We will respond within 30 days.
Cookies
We use cookies for analytics and session management. See our Cookie Policy for full details.
Changes to this policy
We may update this policy from time to time. The “last updated” date at the top will reflect any changes. Continued use of the site after changes constitutes acceptance.